Handmade / Craft
Etsy-style handmade goods with material, platform, and shipping costs
Gross$504
Net profit$54
Margin10.6%
Orders/mo18
Cost breakdown
Materials$90 18%
Packaging$14 3%
Labor$180 36%
Platform fees$99 20%
Shipping$32 6%
Advertising$25 5%
Growth trajectory
launch · 1–3$36
traction · 4–8$54
scale · 9–12$79
Margins are thin, look at reducing material or shipping costs before scaling volume.
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Higher netMonthly product boxes with sourcing, packaging, fulfillment, and churn modeling
Gross$8,294
Net profit$1,246
Margin15.0%
Orders/mo217
Cost breakdown
Box contents$2,604 31%
Packaging$543 7%
Shipping$1,302 16%
Payment fees$249 3%
Acquisition$1,250 15%
Fixed costs$1,100 13%
Growth trajectory
launch · 1–3$1,773
traction · 4–8$2,865
scale · 9–12$3,554
Healthy for an indie box. Squeeze the COGS-per-box line and you'll free up real cash.
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